Increasingly, I hear advertisements for financial services targeted at “high worth” individuals or families. “High worth” is the latest euphemism for “rich” or “wealthy,” each of which suggests a class difference that Americans are reluctant or embarrassed to acknowledge. Significantly, “rich” is often preceded by “filthy,” creating a phrase that clearly is a term of opprobrium. “Wealthy” is somewhat less objectionable—no one speaks of the “filthy wealthy”—but the class distinction is still uncomfortably present.
Our lives are increasingly influenced by the super wealthy whose net worth has been greatly expanded through government policies. Perhaps we should speak more often of the filthy wealthy.
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